PRIVACY POLICY
This Privacy Policy is formulated to standardize the collection, use, storage, protection and management of user personal information on our official website, and fully protect the personal privacy and information security of all registered users and shopping users. This policy applies to all users who visit the website, browse products, register accounts, place orders, pay for goods and enjoy platform services. By accessing and using our website and services, all users fully agree to the information collection and usage rules specified in this Privacy Policy.
In the process of user access and shopping, we will legally and compliantly collect necessary user information, which only serves for platform operation, service provision and user experience optimization. The collected information includes basic registration information such as user account name, login password and email address, order information such as shipping name, shipping address, contact phone number and order notes required for product delivery, and payment information related to order settlement generated during the payment process. In addition, we will automatically collect non-personal sensitive information such as user browser type, access time, page browsing records and device model to optimize website operation and product display effects.
All user personal information we collect will only be used for the following legitimate purposes: completing user account registration and identity verification, processing user product orders, completing goods delivery and logistics notification, providing pre-sales and after-sales customer service support, verifying user payment identity and completing fund settlement, optimizing website product display and service functions, conducting platform operation data analysis and user demand research, and sending official platform update, product new arrival and service notification information with user consent.
We strictly abide by the principle of information confidentiality and will never sell, rent, trade or publicly disclose users’ personal private information to any third-party institutions or individuals without the explicit authorization of users. We will not disclose user information to third parties except for the following mandatory situations: in accordance with the mandatory provisions of national laws, regulations and judicial procedures; to protect the legitimate rights and interests of the platform, users and the public security; to complete order logistics distribution and payment settlement with authorized third-party service providers, and the third parties have signed strict confidentiality agreements with us.
We have established a complete information security protection system to ensure the safe storage of user personal information. We adopt professional network encryption technology, data isolation management mechanism and server security protection measures to prevent user information from being leaked, tampered with, lost or illegally accessed. All internal staff who can contact user information have signed confidentiality agreements, and have strict operation authority management and operation log monitoring to standardize information operation behaviors.
Users have the right to query, modify, update and delete their personal account information and order information on the official website at any time. Users can independently manage their personal information through the account background function of the website. For the information content that cannot be operated independently, users can contact our customer service team to apply for information modification, deletion and privacy setting adjustment. We will complete user information processing applications within a valid time limit on the premise of verifying user identity.
Our website supports global user access, and we will comply with the privacy protection laws and regulations of relevant regions to carry out information management work. For cross-border information transmission involved in global services, we will strictly abide by cross-border data transmission specifications, ensure that user information is transmitted and stored safely, and protect the privacy rights and interests of users in all regions of the world.
We reserve the right to update and adjust this Privacy Policy according to business development and legal requirement changes. The updated policy content will be published on the official website homepage or policy special page. Users’ continued use of the website and platform services after the policy update is deemed as recognition and acceptance of the latest privacy policy provisions.